Privacy Policy

PlaySmart Data Protection

PlaySmart are committed to protecting and respecting your privacy. We hold, as with most businesses, personal information about our customers and people who may be interested in our products and services.

This privacy policy explains the type of information we process, how that processing may affect you and your rights.

PlaySmart will occasionally update this privacy policy. We will post a notice of any material changes on our website prior to implementing the changes, and, where appropriate, notify you using any of the contact details we hold for you for this purpose. We encourage you to periodically review our policies to be informed of how we use your information.

Please see the definitions of terminology used in this Privacy Policy.

About us – PlaySmart, company number (England and Wales) collects or receives your data under this privacy policy as a data controller for the purposes of EU Data Protection Legislation.

Information we collect

Collection directly from you

Most of the personal data we process about you comes directly from you for example;

*When you contact us (by email, phone, mail or in person)

*When you subscribe to our newsletter

*Automatic collection when you contact us or visit our website

We automatically collect information about you as follows:

Our website automatically log web log server information (please see the table below);

We collect data through cookies. Cookies are small pieces of information which are issued to your computer or any similar device you use to access the internet e.g. smart phone, tablet or other mobile device when you visit a website and which store and sometimes track information about you’re use of the website.

This section details the information that we collect, the purpose for its collection and use, and the legal basis for the processing. Where legitimate interest is the processing ground, the legitimate interest is provided in the Purpose section.

Purpose

To enhance marketing efficiencies for buyers and sellers within construction and related markets

Personal Data

First Name

Last Name

Address

Company Name

Business Email

Business Telephone Number

Processing ground

Legitimate Interest

Purpose

To provide you with PlaySmart products and services

Personal Data

First Name

Last Name

Job Title

Company Name

Purpose

To ensure network and information security

Personal Data

Web log server information:

IP Address

Browser type and operating system

Pages visited during your visit

Source of your access to our website (e.g. the website or URL (link) which referred you to our website)

Processing Ground

Legitimate Interest

Purpose

To monitor the performance of our website and improve user experience

Personal Data

Web log server information (see above)

Processing Ground

Legitimate interest

Purpose

To inform you that you have been added to our project database and provide you with the option to manage your preferences.

Personal data

First Name

Last Name

Job Title

Company Name

Email Address

Telephone number

Processing Ground

Legitimate Interest

Purpose

To contact you and stay in touch with you about your products and services

Processing Ground

Legitimate Interest (for corporations); or

Consent (for individuals) or

Soft opt-in (for existing customers or individuals who have actively expressed an interest in the products and services)

Special Categories of Personal Data

We do not knowingly or intentionally collect special categories of personal data from individuals and we request that you please do not submit special categories of personal data to us.

How we use personal information to keep you up to date with our products and services

We may use your personal information to let you know about PlaySmart products and services that we believe will be of interest to you. We may contact you by email, post, or telephone or through other communication channels that we think you may find helpful. In all cases, we will respect your preferences for how you would like us to manage marketing activity with you.

How you can manage your marketing preferences:

To protect privacy rights and to ensure you have control over how we manage marketing with you:

We will take steps to limit direct marketing to a reasonable and appropriate level and only send you communications which we believe may be of interest or relevance to you;

You can ask us to stop direct marketing at any time – you can ask us to stop sending email marketing, by following the ‘unsubscribe’ link you will find on all the email marketing messages we send you.

You can change the way your browser manages cookies by following the settings on your browser as explained under Cookies below.

When and how we undertake profiling and analytics

In order to understand your interest in our products and services and/or to ensure that we only send your communications which we believe may be of interest or relevance to you we analyse your engagement with our website, content, products and services. For example, your level of engagement or a specific topic of engagement will lead us to infer what is of most interest to you and if you we may offer you similar content or related services.

Data Retention

We retain your information for no longer than necessary for the purpose for which it was collected. In determining how long your information will be stored, we will consider:

*the purpose (s) and use of your information both now and in the future;

*what information we need to: best provide you with products and services; manage your relationship with us; meet our statutory obligations; develop our products and services; and meet our customers’ and previous customers’ reasonable expectations.

In the EEA, data subjects have the following rights:

*to request access to your information and information related to our use and processing of your information

*to request the correction of your information (we may seek to verify the accuracy of the personal information before rectifying it);

*in certain situations to ask us to erase, block or restrict the personal information we hold about you, or object to particular wat sin which we are using your personal information; and

*in certain situations, you can also ask us to send the personal information you have given us to a third party

*to ask to obtain a copy of, or reference to, the safeguards under which your personal information is transferred outside the EEA.

*to withdraw your consent to our use of your information at any time where we rely on your consent to use or process that information, This will not affect the lawfulness of our processing of your data prior to your withdrawal;

*to object to the processing of your information for certain purposes, namely; in certain circumstances to us using or processing your information where we use or process it in order to carry out a task in the public interest or for our legitimate interests, to object to us using or processing your information for direct marketing purposes. You may also exercise your right to object to us using or processing your information for direct marketing purposes by clicking the unsubscribe link contained at the bottom of any marketing email we send to you and updating your preferences, or as a subscriber by visiting the preference centre on our website and changing your preferences.

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